Senior Manager Business Development, Omni Channel

LG Electronics USA
United States, Georgia, Alpharetta
4300 North Point Parkway (Show on map)
Dec 21, 2024
Step into the innovative world of LG Electronics. As a global leader in technology, LG Electronics is dedicated to creating innovative solutions for a better life. Our brand promise, 'Life's Good', embodies our commitment to ensuring a happier life for all. We have a rich history spanning over six decades and a global presence in over 290 locations. Our diverse portfolio includes Home Appliance & Air Solution, Home Entertainment, Vehicle Components Solutions, and Business Solutions. Our management philosophy, "Jeong-do Management," embodies our commitment to high ethical standards and transparent operations. Grounded in the principles of 'Customer-Value Creation' and 'People-Oriented Management', these values shape our corporate culture, fostering creativity, diversity, and integrity. At LG, we believe in the power of collective wisdom through an inclusive work environment. Join us and become a part of a company that is shaping the future of technology. At LG, we strive to make Life Good for Everyone. WHAT WE CAN OFFER A crafted employee experience designed to foster professional growth, a focus on health & well-being and an internal community that drives success. LG AIR SOLUTIONS LG Electronics Air Solutions offers HVAC solutions tailored to businesses' needs. We integrate our technology into the operations and support heating, ventilation, and air conditioning (HVAC) solutions for both residential and commercial usage. Our products, technology, services, digitalization and sustainability efforts continue to make us a leader within the industry. THE OPPORTUNITY We are currently seeking a Senior Manager- Omnichannel to join our Air Solutions team. This is an Alpharetta, GA based role. Our Senior Manager Omnichannel experience will report to our Senior Vice President Sales, Air Solutions and will be responsible for the implementation of an omnichannel strategy by seeking partners with online, retail, digital and mobile entities to achieve a seamless customer experience within the expanded "go to market strategies". The strategy and execution will be done through close collaboration with cross-functional partners such as Digital, IT, Marketing, Training and Sales. Additional Focus will include: Develop and execute an omnichannel customer development strategy to increase market share and drive incremental business Roll out Digital and IT tools to enable omni services and associate engagement with their customers across channels Partner with the training team on developing content to reinforce the omnichannel mindset as well as toolkits to support key product launches and seasonal campaigns Support Marketing and CRM key programs or campaigns through complementing and targeted omnichannel digital actions Partner with the Marketing and Social team to drive brand awareness and omnichannel engagement Manage results against key customer experience KPIs (e.g., sales growth, and sales penetration) and countermeasures on them as needed Develop and manage a network of omnichannel champions to animate and drive their unique 'go to market' activities Manage the department budget and ensure that we stay within allocated funds Manage internet and other alternate re-seller channels Approve and administer internet UMAP policy Provide real-time updates of competitive intelligence and market trends. Establish strong business relationships to ensure sales and profitability goals are met QUALIFICATIONS Bachelor's degree or equivalent experience 8 years of digital or omnichannel customer experience; client development experience 8 years of expertise in monitoring and managing all the distribution systems in your sales channels to enhance customer experience. Related expertise within the industry to include HVAC, Building products, Retail Channels is preferred A background in retail management, digital marketing, or a related field with a focus on omnichannel strategies. Experience in Monitoring website performance and user experience, identifying areas for improvement and implementing enhancements. Analyze sales data, customer feedback, and web analytics to drive data-informed decision-making and improve conversion rates. Experience in managing multiple sales channels (online, in-store, mobile) simultaneously. A deep understanding of customer journeys across these channels, strong analytical skills to track performance, proficiency with CRM and marketing automation tools. Proven leadership abilities to coordinate cross-functional teams to deliver a seamless customer experience across all touchpoints. Strong teamwork and interpersonal skills Effective written and verbal communication and presentation skills Strong analytical skills and come up with new ideas and suggestions from these results Ability to implement strategies, monitor progress, and make necessary adjustments to achieve objectives Ability to interact with all levels of employees Willingness to travel up to 50% of the time. Excellent public speaking skills. *** All candidates must be Authorized to work in the United States. We are unable to provide sponsorship for this role at this time. Recruiting Range $115,000 - $130,000 USD Privacy Notice to California Applicants At LG, we aspire to empower people and celebrate differences because we believe diversity will create the unexpected. We provide equal employment opportunity to all individuals regardless of their race, color, creed, religion, gender, age, sexual orientation, national origin, disability, veteran status, or any other characteristic protected by state, federal, or local law. Consistent with our commitment to providing equal opportunity and embracing diversity, LG has implemented affirmative action to ensure applicants are employed and employees are treated without regard to these characteristics. In addition to the above, LG believes that pay transparency is a key part of diversity, equity, and inclusion. Our salary ranges take into account many factors in making compensation decisions including but not limited to skillset, experience, licensure, certifications, internal equity, and other business needs. While we consider geographic pay differentials in final offers, because we operate in many geographies where applicable, the salary range listed may not reflect all geographic differentials applied.