Programmatic Digital Marketing Consultant

Location:

Location

4910 Tiedeman Road, Brooklyn, OH, 127 Public Square Cleveland, OH, 733 Bethel Rd Columbus, OH or 726 Exchange St. Buffalo, NY; Mobile, 3 days in office.

About the Job:

As a member of Enterprise Brand Marketing Services team, the Programmatic Digital Marketing Consultant will report to the Senior Media Manager and will function as a strategic partner in the development, execution, performance optimization, and reporting of programmatic digital advertising campaigns. Our culture is collaborative, so you can expect to work with multiple stakeholders on every project.

Essential Job Functions:

• Ability to take direction from a campaign brief and build the programmatic digital campaigns, traffic creative assets, and monitor performance based on defined KPIs.
• Manage programmatic media campaigns by applying data-based reasoning to campaign optimizations, document changes, and anticipated outcomes, and applying learning to future recommendations.
• Ability to analyze, summarize and interpret complex data and information; can move logically from findings to conclusions and actionable business insights.
• Effectively communicate within Key internal teams. Ability to understand their audience when preparing and presenting data/findings in an organized, clear, and concise manner.
• Build and sustain excellent working relationships with colleagues, clients and partner organizations that will enable the timely, accurate and efficient execution of assigned programmatic campaigns.
• Maintain understanding of industry trends and opportunities and the ability to communicate implications to KeyBank.

Required Qualifications:

• Bachelor's Degree in advertising, marketing, communications or related field
• 3-5 years minimum professional experience in digital media
• Detail-oriented; ability to organize and prioritize workload
• Ability to adapt quickly to changing priorities; capable of operating in a dynamic environment.
• Highly skilled with Microsoft Office products including: Excel, PowerPoint, Word
• Ability to work independently on relatively complex matters with minimal supervision, while proactively sharing timely status updates and information
• Background in ad trafficking, reporting, and bid management systems
• Experience using Adobe Advertising Cloud or similar DSP partner preferred

COMPENSATION AND BENEFITS

This position is eligible to earn a base salary in the range of $60,000 to $70,000 annually depending on location and job-related factors such as level of experience. Compensation for this role also includes eligibility for short-term incentive compensation and deferred incentive compensation subject to individual and company performance.

Please click here for a list of benefits for which this position is eligible.

KeyCorp is an Equal Opportunity and Affirmative Action Employer committed to building a diverse, equitable and inclusive culture. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status or other protected category.

Qualified individuals with disabilities or disabled veterans who are unable or limited in their ability to apply on this site may request reasonable accommodations by emailing HR_Compliance@keybank.com.