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Strategic Communications Coordinator

The University of North Carolina at Greensboro
$39,798 - $40,394
United States, North Carolina, Greensboro
May 22, 2025
Posting Details
Posting Details


Requisition Number S2982
Position Number 013246
Position Classification Title Public Communications Specialist
Functional Title Strategic Communications Coordinator
Position Type Staff
University Information
Located in North Carolina's third largest city, UNC Greensboro is among the most diverse, learner-centered public research universities in the state, with 18,000 students in eight colleges and schools pursuing more than 150 areas of undergraduate and over 200 areas of graduate study. UNCG continues to be recognized nationally for academic excellence, access, and affordability. UNCG is ranked No. 1 most affordable institution in North Carolina for net cost by the N.Y. Times and No. 1 in North Carolina for social mobility by The Wall Street Journal - helping first-generation and lower-income students find paths to prosperity. Designated an Innovation and Economic Prosperity University by the Association of Public and Land-grant Universities, UNCG is a community-engaged research institution with a portfolio of more than $67M in research and creative activity. The University's 2,600 staff help create an annual economic impact for the Piedmont Triad region in excess of $1B.
Primary Purpose of the Organizational Unit
Our purpose continues to be discovering and developing champions in life. We strive to foster a culture of integrity and excellence across our 17 programs, offering the highest quality experience for student-athletes.

We are committed to academic and athletic excellence. We expect to win championships. We expect to honor students for their academic achievements. We will continue to work every day to make this community proud and ensure that the Spartans are in fact Greensboro's hometown team. We will embrace a culture that is clear and consistent in its priorities.
Position Summary
Strategic Communications Coordinator is responsible for assisting with day-to-day media relations department activities that include: press releases, general features, photography, statistics, press box/game day operations, publications, podcasting, generating creative content that drives engagement on social media, and webcasting.

Strategic Communications Coordinator will assist the Assistant AD for Strategic Communications in developing brand strategy and providing creative concepts and designs for various UNCG Athletics campaigns. Assists External Relations team by producing creative content for social media, recruiting, ticket sales, marketing, in-game promotions, and video boards.

They will ensure consistency in brand guidelines and messaging related to content and posting. The Strategic Communications Coordinator will execute video and graphic design content for UNCG Athletics and assigned sports, producing game day and postgame graphics as well as statistical update graphics throughout the season.

The Coordinator has specific team responsibilities as assigned by the Assistant AD for Strategic Communications. The Coordinator is expected to assist in navigating the rapidly changing world of communications and will aggressively position the department to take advantage of opportunities through online resources, social media and other emerging mediums.

The Coordinator will be motivated to push UNCG Athletics Strategic Communications to be among the most innovative in intercollegiate athletics. This position will assist with Spartan All Access Webcasts, interact with local, regional and national media, write and edit articles for various publications with a focus on telling the student-athlete story, and maintain appropriate records.
The Coordinator will disseminate information in a timely fashion to media outlets regionally and nationally. The Coordinator must be in close contact with local print and electronic media outlets as well as the campus newspaper.

The Coordinator must demonstrate the ability to work cooperatively with and supervise volunteers from the student population and local community. These individuals will serve as statisticians, public address announcers and office workers.

The Coordinator assists with on-site media relation services with an emphasis on all home contests. These services include statistics keeping and reporting of results to media outlets.
Minimum Qualifications

BACHELOR'S DEGREE IN A DISCIPLINE RELATED TO THE AREA OF ASSIGNMENT; OR EQUIVALENT COMBINATION OF TRAINING AND EXPERIENCE. ALL DEGREES MUST BE RECEIVED FROM APPROPRIATELY ACCREDITED INSTITUTIONS.

Additional Required Certifications, Licensures, and Certificates
Preferred Qualifications

  • A bachelor's degree in English, journalism, communication, or equivalent subject, are required.
  • A minimum of two years experience working within sports information, media relations, public relations or electronic and print media. Demonstrated expertise in written and oral communication skills, organization and promotional planning are essential.
  • Computer skills in word processing and desktop-publishing (Adobe After Effects, Adobe In-Design and Photoshop) are required. Familiarity with media and standards of media relations, must be proficient with in-game operations of Genius NCAA Live Stats and The Automated Scorebook StatCrew.
  • Must work with considerable independence and significant creativity and initiative. Must be flexible to travel with assigned teams for competitions as required, including weekend and/or holidays.

Alternate Option
If no applicants apply who meet the required competency level and training & experience requirements, then management may consider other applicants. Salary would be determined based on competencies, equity, budget, and market considerations.
Special Instructions to Applicants
Applicants are required to upload a list of at least three (3) professional references that includes:

  1. Name,
  2. Company Name,
  3. Type of reference (Professional, Supervisor, Colleague, Academic, or Personal). One (1) of those references will need to be a current or previous supervisor.
  4. Email Address
  5. Contact Phone Number

Recruitment Range $39,798 - $40,394
Org #-Department Intercollegiate Athletics - 85001
Work Hours of Position Core working hours are 8 A.M - 5 P.M., M-F with flexibility for nights and weekends in accordance with game schedules
Number of Months per Year 12
Posting Requirements
Job Family Information & Education
Career Banded Title Public Communications Specialist
Open Date 05/22/2025
Close Date 06/12/2025
FTE 1.000
FLSA Non-Exempt
If other, please indicate
If time-limited, please specify end date for appointment.
Salary Grade Equivalency
Applied = 0

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